Everything Old Is New Again
With all this talk/hype about social media, I’m beginning to think we’re all new media douchebags. The plethora of “how to” articles and posts on ways to increase your followers, friends, fans, and other cult hangers-on seem to be regurgitating what Dale Carnegie wrote about long ago (1936) in How to Win Friends and Influence People. Even then, Carnegie was working off of case studies that he’d culled into his 1934 workshops.
Check out some of Carnegie’s core principles and see if any of it rings a bell:
Fundamental Techniques in Handling People:
- Don’t criticize, condemn or complain.
- Give honest and sincere appreciation.
- Arouse in the other person an eager want.
Six Ways to Make People Like You:
- Become genuinely interested in other people.
- Smile.
- Remember that a man’s Name is to him the sweetest and most important sound in any language.
- Be a good listener. Encourage others to talk about themselves.
- Talk in the terms of the other man’s interest.
- Make the other person feel important and do it sincerely.
The strategies haven’t changed, people: it’s only the tools that have evolved.
We may couch these terms in more marketing-friendly speak – I don’t think I’d ever recommend a client to “arouse in the other person an eager want” for fear of promoting sexual harassment – but they’re all the same principles we espouse in the 2.0 universe. The updated version, for social media-ites:
NOV 4 : VOTE & Twitter Your Voter Report!
On November 4th 2008, millions of Americans will go to over 200,000 distinct voting locations and using different systems and machinery to vote. Some voters will have a terrific experiences, and others will experience the same problems we have been hearing about for years – long lines, broken machines, inaccurate voting rolls, and others will experience problems that we haven’t heard about before. That’s why a new citizen-driven election monitoring system called Twitter Vote Report (www.twittervotereport.com) was just launched. Using either Twitter.com, iPhone, direct SMS, or our telephone hotlines, voters will have a new way to share their experiences with one another and ensure that the media and watchdog groups are aware of any problems.
And YOU can help! Be a citizen journalist! Submit a report about conditions at your polling place.
Four ways to submit reports to Vote Report:
- Twitter: include #votereport and other tags to describe the scene on the ground
- SMS: Send text messages to 66937 (MOZES) starting with the keyword #votereport plus other hash tags
- iPhone: We have a Twitter Vote Report iPhone app in the App store!
- Phone: Call our automated system at 567-258-VOTE (8683) to report about conditions, using any touch-tone phone
And if you would like to talk to a human to report bad conditions you’ve observed, please call our partner 1-866-OUR-VOTE.













