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  • Twitter Updates for 2008-05-21

    Posted on | May 21, 2008 | No Comments

    • At the HAA #RenGen Forum w/ Patricia Martin: great crowd! Probably shouldn’t say this of a grown woman, but she’s so cute! #
    • Getting perspective: there are more libraries than McDonald’s, with more cardholders than Visa…yet the Avg Joe is undereducated #
    • Brain wrinkle: as ppl are exposed to more/many unkown objects, their ion channels increase bandwidth, increasing cross-brain function #
    • RenGen demographic: baby boomers+Gen Y; 65% interested in indies film & Sundance; 90+mil on MySpace; 1.9 cultural events/month #
    • Media cultural consumers use: online, word of mouth, specialty print, experiences, NPR (best P.R. & mktg option to reach cultural consumer) #
    • #RenGen : info junkies, idealists, design-conscious, eco-conscious, fusionists, inner-directed creative. MEANING is king! #
    • 3 #RenGen Brand Archetypes: Idea, Compassion, Anxiety. To reach them, you must inspire, comfort, or address fear…with comfort #
    • #RenGen panel starting: can’t wait to hear Ed Schipul & Hamilton Masters talk. Hoping for good case studies, web 2.0 marketing ideas #
    • Ed Schipul cracks me up! I instantly love this guy. “Houston is elitist”: how true. Look at the panel: where’s the color? #
    • geez – got called out twice already: Schipul & Pat Martin busted me on twittering during the forum #
    • Schipul: the key to business – to profit – “is stalking.” #

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